13 January, 2023

5 Caps to Up Your Promotional Game

Have trouble getting people to notice your business? A promotional cap can effectively spread your brand awareness, as long as you choose the right one.

Promotional wearables are one of the easiest and most effective ways to market your brand, whether it’s to potential customers or as an advertisement for your company culture.

Caps, in particular, are a great promotional tool because they’re easily identifiable and, with the right design, will leave people wanting more information about your brand or service.

There are many types of caps that you should consider for your next campaign. But the choice will depend on your brand and industry.

Here are five kinds of caps that are sure to get people’s attention and increase your bottom line.

1. Beanie Hat
A great winter hat option, a beanie hat is both warm and stylish. If you choose a wool blend, it will also be itch-free. You can choose a solid colour or get creative with stripes or other patterns. Just make sure your logo stands out. For something more festive, try a Santa Hat. These hats are available in many colours and styles, including plush velvet and fur-trimmed styles. Ensure you choose beanie hats only when they fit your marketing strategies and business type.

2. Baseball Cap
A baseball cap is a classic choice for a promotional item. It's affordable, easy to wear, and has a large surface area for printing your logo. Plus, it's a great way to show support for your local team. You can take the opportunity to spread your brand awareness through baseball caps. Get these branded caps and gift them to baseball lovers. When they wear, they carry your brand wherever they go.

3. Sports Mesh Cap
These types have been seen in everyone from celebrities to politicians and are a style that's not going anywhere soon. They can be worn in various ways, making them versatile and fashionable. Luckily, they're ideal for both men and women.

Outstandingly, they can be easily customised with your company logo or slogan. The price is affordable and practical, which makes them a great promotional item.

4. Bucket Hats
They've been having a moment for a few years now and don't seem to be going anywhere. These bucket hats are perfect for summertime promotions, as they can help keep your customers cool and comfortable.  

Bucket hats are also great for outdoor events or activities, as they provide sun protection. That's because they have a fun, relaxed vibe that can help promote your brand positively.

Plus, they're relatively inexpensive, so you can get a lot of bang for your buck with this promotional item.

5. Straw Hats & Sun Hats
A good straw or sun hat is perfect for keeping your head cool, and your face shaded from the sun. They’re also both great for summertime promotions. For a more casual look, go with a straw hat. Choose a sun hat if you want your brand to look a little more put-together.

The Caps Only Team